1.The Title of the Magazine
The title is fairly conventional in that it is very large and in the top-left corner. The text is Agency FB which is small and blocky and has been stretched out to emphasize it and suggest a man-made theme. The L in the title is replaced by a lightning bolt which is unconventional as it replaces a letter that the reader has to figure out. The magazine is shown as a fairly early issue and obscuring the title is only conventional around much later issues. The lightning bolt is a clue to the meaning of the title as it can make them think of electricity. The title has a metallic texture to show the man-made electronic theme.
2.Mise-en-scene
The Mise- en-scene is not conventional as there are a few different types of shot but it clearly shows that it has been taken in the same room, so there is not much variety. Strangely enough though each of these pictures has their own tint which looks interesting even if it means it isn’t consistent. Some of the pictures are taken at a variety of distances and some do not make eye contact. Each shot has a different facial expression giving different moods, but mostly a moody and confident one which is a rather conventional mood. Overall I think the Mise-en-scene is good, and a not entirely conventional but I could have gone for better settings.
3.Costumes and Props
The costumes and props are not entirely conventional. The people are wearing casual clothes of purple and green which are not considered conventional colours of music magazines. Darker colours such as black and brown are more conventional. They are wearing jeans which are more conventional clothes. In the background are a couple of keyboards and a computer screen with a synthesizer on it. This challenges convention as it gives the impression of a studio while the people give an impression of posing for a magazine cover or live performance. This is a combination of images which is not conventional in music magazines.
4.People
The people in my magazine are unconventional because they are part of a more diverse age range than normal. Conventional ages Electronica artists are around 20-30, while this shows more of a 17-40 range. The people are all male which is thought to be both conventional and unconventional because females are known to be in bands but there are many bands who are all male. This may not interest the target audience of 16-25 year olds, but it challenges the convention of age while still trying to have the appeal of more conventional bands.
5.Title font and style
The Title/Main Cover Line of the magazine is conventional as it is large and thick and shadowed to make it noticeable. It is the second biggest piece of text on the page which is conventional among magazines. It uses the font Hobo Std which is slightly curvy which conflicts with the square metallic style of the Masthead. The inconsistent theme challenges convention while presenting an interesting and varied layout.
6.Written Content
The written content is conventional as it is informal and is directed at the general youth. It talks about the bands and how and when they began and upcoming albums. These points of discussion are conventional among music magazines meant for young adults.
7.Music Genre
The music genre of this magazine is Electronica with a mention of Drum and Bass, and Trance. The Masthead suggests electricity and metal. The genre is mentioned in the cover lines of the front page and in the contents page. The fonts used in these pages are sans serif giving an impression of computer text rather than handwriting which gives the man-made metallic theme.
8.Layout
The layout is mostly conventional on the cover page. The text is spaced out and easy to take in. There is a lot of text on the cover page so it doesn’t seem sparse. The colours blend well together giving an aesthetically pleasing and inviting look. It features several conventions such as a barcode, a flash, and date and issue number. The layout is also conventional on the double page spread as the text is in justified columns that go down the page and are spaced out and interspersed with quotations from the article and images of the band. The top of the double page spread features a lot of smaller images to add content and not make it look empty.
9.Contents page
The contents page is less conventional than the other pages. The lines are spaced out randomly to challenge the convention of the straight grid layout that is present on most contents pages of magazines. It contains a subscription box and editor’s note. These are conventional features of a magazine.
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